Elizabeth Warren's General Election TV Ad

    Elizabeth Warren's recent TV ad yet again focuses her message on the middle class, but in her argument, Warren makes use of logical fallacies in typical political behavior in order to make her rhetoric more effective. In her criticism of Washington, she claims that it is run by major corporations, and while there might be some truth to that, Warren takes advantage of a couple logical fallacies. Warren appeals to the general population by criticizing Washington insiders and lobbyists of major corporations, which has become a very popular criticism in the spectrum of political rhetoric recently, by either party. Warren aims this attack directly at her opponent, Scott Brown, associating him with the Washington culture she has described. Warren proceeds to cite some general information about Brown's voting history and the status of Massachusetts without providing all of the sufficient information regarding the issues. Warren also oversimplifies her message by implying that this race is simply a battle between Scott Brown and billionaire Washington insiders versus Warren and the middle class. While her overall message may be accurate, she takes advantage of a few logical fallacies, making her ad, for our purposes, rhetorically irresponsible. That being said, this ad is by no means worse than any typical campaign ad.